Cassidy Ranch Marketing Internship

As a Marketing Intern at Cassidy Ranch, an organic winery and farm in the heart of Sonoma wine country, I supported marketing initiatives that elevated the brand's online presence and visitor experience. Nestled in the Carneros AVA, Cassidy Ranch organically farms estate vineyards producing Pinot Noir, Chardonnay, and Merlot, while also cultivating over 100 varieties of flowers, fruits, vegetables, and herbs that contribute to its immersive farm and winery experience. During my internship, I developed and implemented a comprehensive content calendar to establish a consistent social media strategy, while also contributing to content creation, event promotion, and brand storytelling. This experience strengthened my skills in content strategy, social media marketing, creative planning, and communicating an authentic luxury lifestyle brand rooted in sustainability, hospitality, and Sonoma's wine country.